Is Your Marketing Strategy a Perfect Fit? 45 Second Quiz Is Your Marketing Strategy a Perfect Fit? 1. How would you describe your marketing strategy structure?(Required) Tailored Threads: Thoughtfully crafted, with every campaign purposefully woven together. Loose Fit: We run plenty of initiatives—but without a unified strategic plan. Rigid Trench Coat: Everything is planned to a T—no flexibility or wiggle room. Frayed Hem: The strategy’s falling apart; needs serious repairs. 2. How aligned is your team in executing this strategy?(Required) Dream Team Ensemble: Everyone’s coordinated—roles are clear, execution is seamless. Patchwork Crew: We manage to get it done, but roles sometimes overlap or conflict. Solo Players: Team members work in silos; there’s no real collaboration. Dropped Threads: Miscommunication and chaos make execution frustrating and inefficient. 3. How effectively does bandwidth match your workload?(Required) Perfect Fit: Workloads and capacity are in sync, allowing us to deliver on time. Snug at Times: We can stretch when needed, but tight spots leave us stressed. Oversized Load: We’re overloaded—resources often stretched thin, leading to delays. Threadbare: We’re critically understaffed; everything is behind—big struggle. 4. How agile is your strategy when you need to pivot?(Required) Flexible Fabric: We re-strategize quickly when market or internal shifts happen. Stretches But Snags: Can pivot—but getting there is cumbersome. Rigid Collar: Hard to change—internal processes get in the way. Caught on a Button: Pivots are rare and painful; we fall behind fast. 5. How consistent are your strategic processes across the team?(Required) Wardrobe Capsule: Organized, documented, and repeatable processes—everyone’s on the same page. Mix-and-Match: Some consistency, but processes vary by person or team. One-off Ensembles: Most work is ad hoc—not standardized or scalable. Fashion Show Fails: No process—every new initiative starts from scratch. 6. What’s your team’s turnaround time on key marketing deliverables?(Required) Quick Tailor: We deliver fast without sacrificing quality. Stylish Stretch: We deliver reliably—though sometimes with a squeeze. Alterations Required: Average turnaround is slow—reviews and delays are common. Hem Never Done: Deliverables take forever; backlog is overwhelming. Name First Last Email(Required) CompanyGrab the PocketGuide Newsletter I would like to receive BackPocket’s monthly newsletter covering the latest in marketing and content strategy.
