Joe Stella
Co-Founder, Chief Executive Officer

Joe is a content marketing and sales expert who has led business development for various agencies since 2004.

With over 25 years of experience, Joe is focused on the non-profit, association, education, and government sectors. He's active in industry associations like ASAE, Association Forum, and Association Media & Publishing, serving on several boards and committees.

Joe is a familiar face at industry conferences and has written several articles on marketing and communications. Before his agency career, Joe was a writer (studying under famed author David Foster Wallace), and a journalist who just happened to run two small businesses, including a lovely café, along the way.

Say hi at jstella@backpocketagency.com.

Connect with him on LinkedIn.